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Innovations

  • 1988
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  • 2012
  • Gerard J. Hall develops the first real-time scoring and wireless data delivery system for the PGA Tour, broadcast in 1989 on NBC.

  • SportsMEDIA Technology Corporation is incorporated. 

  • SMT’s technology regularly airs on NBC Sports PGA Tour telecasts.

  • ESPN NASCAR debuts SMT’s electronic interface, incorporating live official timing and scoring data. 

  • SMT’s Dials-on-Dash is introduced for ABC Sports’ coverage of the Indy 500.

  • ESPN debuts the Lap Counter, the first live updating on-air graphic in sports television history.

  • The first scoring and graphics interface system for ESPN’s X Games launches.

  • The Autograph, the first portable, on-air graphics system to display a continuous clock and score, is released. 

  • First portable, native hi-def clock-and-score system for CBS Sports’ coverage of the NFL and NCAA basketball.

  • First continuous race crawl system for motorsports debuts on ESPN’s Indy Racing League broadcasts.

  • First fully automated graphics and information display server launches at Philips Arena.

  • SMART (SMT’s Augmented Reality Technology) for virtual image insertion introduced for NBC Sports’ coverage of Notre Dame football.

  • The first native HD virtual first down line insertion system debuts on ABC.

  • NBC’s Sunday Night Football introduces SMT’s HD telestration system, including Digital Zoom. 

  • The first digital rolling “zoom” debuts during NBC’s coverage of the PGA Tour.

  • GEM, the first fully integrated production suite, launches during ESPN’s coverage of NASCAR.

  • Launches the GOTO™ Board during Turner Sports’ 2008-2009 NBA coverage on NBA-TV and TNT.

  • ISO Track™, the first real-time tracking technology that does not require a fixed camera, debuts on Versus during an IndyCar Series race.

  • Social media integration platform (Twitter, Facebook, and live text messaging) debuts on BET’s 106 & Park.

  • Night Vision and feature-tracking technology introduced on NBC Sunday Night Football.

  • SportsMEDIA Technology Corporation rebrands as SMT.

  • The Data Matrix Switchboard (DMX), SMT’s data integration engine, is unveiled.

  • SMT acquires IDS, providing a comprehensive turn-key solution for our clients.

  • Real-time social media polling is introduced for Spike TV's broadcasts of the 2012 Consumer Electronics Show, “CES All Access Live,” and the 2012 Electronic Entertainment Expo, "E3 All Access Live."

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Latest News

Golf Channel’s Callaway Driving Grid

By: Sports Business Journal
Golf Channel first used the Driving Grid this year in Maui at the Hyundai Tournament of Champions. The technology was used on the 18th hole, which features the course’s longest… Read More

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